Apeiron Ventures, a seed-stage funding fund, has partnered with the Gen Z advertising company Z Hyperlink to launch a survey exploring Gen Z’s entrepreneurial ambitions throughout Europe.
The analysis, carried out with 691 members aged 17 to 26 throughout October 2024, spanned 14 totally different international locations, together with the UK, Greece, and Moldova. The survey goals to supply a deeper understanding of the motivations and challenges confronted by Gen Z entrepreneurs, a bunch more and more shaping the enterprise panorama.
The findings reveal that over 62% of respondents plan to begin their very own companies throughout the subsequent three to 5 years, indicating a shift in direction of entrepreneurship among the many youthful era. This highlights a want for larger autonomy and profession flexibility.
Notably, the survey discovered that 91% of members view social and environmental influence as essential to their enterprise targets, reflecting a powerful inclination in direction of purpose-driven ventures. Whereas monetary success stays necessary, different motivations embody societal influence (58%) and management over work schedules (57%).
Challenges comparable to funding, market information, and ability growth—significantly in finance, networking, and advertising—have been recognized as vital obstacles. Nevertheless, mentorship and accelerator packages proceed to be key sources of assist for these younger entrepreneurs.
Dimitris Kalavros-Gousiou, Founding Associate at Apeiron Ventures, mentioned: “Gen Z redefines entrepreneurship, prioritising autonomy, objective, and social influence. Many are or will begin solo, leveraging AI to innovate with fewer human sources. Their ambitions problem conventional paths and maintain the potential to reshape industries, bringing recent, worth – pushed views. Apeiron Ventures is dedicated to supporting their transformative entrepreneurial journey.”
In response to Apeiron Ventures, the analysis highlights the potential and evolving values of Gen Z entrepreneurs, whose concentrate on social influence and progressive know-how is poised to reshape industries.
Apeiron Ventures and Z Hyperlink intend to make use of these insights to develop tailor-made assist programs, together with versatile funding choices and mentorship programmes, catering to the aspirations of Europe’s rising enterprise leaders.