Dubai is pulling out all of the stops this 12 months with town’s biggest-ever celebration for the historic Thirtieth anniversary version of the long-lasting Dubai Buying Pageant (DSF), organised by Dubai Festivals and Retail Institution (DFRE) from 6 December 2024 to 12 January 2025. A jam-packed DSF calendar bursting with iconic and only-in-Dubai citywide experiences was unveiled at a particular press preview occasion held on the Theatre of Digital Arts (TODA), with a spectacular sequence of awe-inspiring interactive experiences – together with Dubai’s first-ever indoor drone present – delivering an unbelievable close-up preview of DSF’s out-of-this-world experiences set to take over town this 12 months.
Distinguished audio system on the occasion included Mohamed Feras, Affiliate Vice President, Retail & Strategic Alliances – DFRE; Abdalla Al Ameeri, Affiliate Vice President, Raffles and Retail Promotions, Retail & Strategic Alliances – DFRE; Kaltham Al Shamsi, Assistant Supervisor, Occasions Planning, Festivals & Occasions – DFRE; and Abdulhakim Abdullah, Senior Affiliate, Retail Occasions & Pageant – DFRE.
The press preview occasion was headlined by Dubai’s first-ever indoor drone present, pushing the boundaries of aerial leisure in a never-seen-before fusion of modern expertise, vibrant visuals, and vivid storytelling. Offered by AO Drones, the groundbreaking present captivated attendees with 50 aerial drones outfitted with over 200 tiny electrical motors and rotors flying in unprecedented proximity to the viewers to ship a mesmerising efficiency that paid tribute to DSF’s Thirtieth anniversary. The present served as a surprising teaser to DSF’s twice-daily, free-to-watch drone shows, the place 1,000 drones will mild up town skies from 6 December 2024 to 12 January 2025.
Attendees skilled the first-ever glimpse of an unique mild set up specifically curated by Alsayegh for the preview occasion, representing DSF’s one-of-a-kind Dubai Lights interactive installations that may as soon as once more rework a number of the metropolis’s most iconic locations into enchanting mild districts from 6 December 2024 to 12 January 2025. Audiences witnessed an unique first-look on the inaugural DSF Auto Season that brings an exhilarating line-up of various automotive experiences to Dubai from 1 to 12 January 2025. Skincare model Drunk Elephant joined the line-up of immersive experiences on the occasion, with an interactive activation stunning and delighting all attendees.
To assist guests navigate via the infinite pleasure of this 12 months’s pageant, the preview occasion additionally noticed the launch of the all-new digital DSF Map – an interactive on-line information to discover all the season’s iconic and only-in-Dubai experiences, pageant favourites, ever-popular signature occasions, and brand-new additions ready to be found throughout town. The dynamic instrument has been specifically designed to assist customers plan a seamless DSF journey throughout town with simply the press of a button.
The historic Thirtieth version of DSF can be nothing wanting extraordinary — a monumental citywide celebration bringing unforgettable, joy-filled moments for everybody, daily, in each nook of Dubai. Each expertise will goal to immerse guests deeper into the epic Thirtieth-anniversary celebrations, making this 12 months’s DSF actually unforgettable with a jam-packed calendar of exhilarating A-list live shows, irresistible purchasing offers, unbelievable raffles, free day by day fireworks and twice-daily drone reveals, world-class gastronomy, and all-round iconic and out-of-this-world citywide experiences. This milestone version of DSF is designed to captivate and encourage for 38 days, providing an awe-inspiring, vibrant tribute to a few many years of showcasing Dubai’s best choices to the world.
Dubai Buying Pageant (DSF) is supported by key sponsors Visa and Dubai Islamic Financial institution, and strategic companions which embody Al Futtaim Malls (Dubai Pageant Metropolis Mall and Dubai Pageant Plaza), Al Zarooni Group (Mercato Buying Mall), AW Rostamani Group, Metropolis Stroll, Emirates Airline, ENOC, e&, talabat, and The Seashore by JBR.
For extra info, go to @DubaiFestivals on social media and the Dubai Buying Pageant web site.