AC Milan is thrilled to mark the first anniversary of Casa Milan Dubai, celebrating a landmark yr of development and engagement throughout the Center East. Since opening its doorways, Casa Milan Dubai has established itself as an important hub for AC Milan within the area, supporting the Membership’s native technique and reinforcing the Membership’s strategic world growth beneath RedBird Capital’s management.The Rossoneri’s strengthened presence has cemented AC Milan as essentially the most supported Italian soccer membership within the MENA area and the high Italian staff in reputation inside each Saudi Arabia and the UAE.
This milestone aligns with AC Milan’s 125th Anniversary, making it a very significant celebration for each the Membership and its fanbase.To have fun this anniversary, final evening AC Milan lit up the Dubai skies in an spectacular drone present in collaboration with Cyberdrone, filling the air with a number of the Membership’s most distinctive symbols, together with its legendary crest, the long-lasting pink and black jersey and the125th Anniversary emblem.
Maikel Oettle, Chief Business Officer of AC Milan, commented: “The primary anniversary of Casa Milan Dubai marks a big milestone for us, reflecting AC Milan’s unwavering dedication to our followers and companions within the Center East. Over the previous yr, Casa Milan Dubai has develop into a real point of interest for all our operations within the area – a testomony to AC Milan’s world development, but additionally a basis for future collaborations and engagements that may proceed to deepen our reference to this vibrant market.”
Casa MilanDubai formally opened in November 2023as a testomony to AC Milan’s dedication to the UAE and the entire Center Japanese area,setting the stage for a profound reference to key stakeholders, from establishments to present companions, together with Emirates (Principal Accomplice – and a associate since 2007), SIRO (Official Resort Accomplice) and CFI Monetary Group (Official On-line Buying and selling Accomplice).
Over the previous few years, which led to the opening of Casa Milan Dubai, AC Milan has targeted on deepening its presence within the Center East throughout three key areas: business and institutional partnerships, model visibility, and grassroots improvement.
The Membership has deepened its relationships with key native establishments – together with the Dubai Sports activities Council and the UAE’s Ministry of Financial system – by quite a few visits from members of the Membership’s management staff. These strengthened ties, together with the present companions and the current addition of CFI Monetary Group as a World Accomplice, underscore AC Milan’s dedication to supporting and interesting with the area’s dynamic enterprise panorama.
AC Milan has additionally amplified its model presence by impactful activations, together with on the prestigious Dubai World Cup 2024 in collaboration with Emirates, and EXPO Dubai 2020. Moreover, initiatives like ‘A Gentle That By no means Fades’ introduced AC Milan’s iconic colours to life by illuminating the Burj Khalifa, the world’s tallest constructing, in pink and black.
The Membership additionally reiterated its dedication to youth improvement within the area by the launch of grassroots initiatives, together with the AC Milan Academy in Dubai, which is now set to broaden to incorporate feminine gamers, and the current launch of the AC Milan Academy Professional in Bahrain – in a area that already hosts the Membership’s longest-standing AC Milan Academy, established over 15 years in the past in Kuwait, providing a platform that has engaged and empowered over 5,000 younger girls and boys.
Because of AC Milan’s devoted efforts within the area, the Membership has considerably strengthened its management within the Center Japanese market, now amassing a fanbase of over 35 million throughout the MEA (Center East and Africa) area, making it essentially the most supported Italian soccer membership within the space. AC Milan has additionally established itself because the high Italian staff in reputation inside each Saudi Arabia and the UAE and recorded the highest TV viewership throughout Africa and the Center East throughout the 2023/24 season, reaching over 25 million viewers.
These achievements replicate AC Milan’s dedication to participating followers and constructing model loyalty throughout the Center East, positioning the Membership as the highest Italian soccer model within the area. The Membership’s dedication to the area will proceed to drive AC Milan’s development and prominence on this vibrant market.